SOCIAL MEDIA MARKETING + MANAGEMENT

WORK WITH US

BUILD A SOCIAL PRESENCE THAT WORKS FOR YOUR BUSINESS

we'll handle everything.

Today’s digital world moves fast — and your business deserves a social presence that keeps up. Maplewood Marketing helps you cut through the noise with a customized social media strategy built around the platforms that actually matter for your audience.

Whether you need someone to post consistently on Facebook or Instagram, refresh your brand’s look and voice, or develop a full digital advertising plan with paid social campaigns, we create a strategy that’s built to grow your visibility, engagement, and customer base.

We can build your social presence from the ground up or jump in right where you left off. Below are a few of the most popular platforms we manage (and yes — this list is just the beginning).

CUSTOMIZED SOCIAL MEDIA PLANS

  • SOCIAL MEDIA STRATEGIES

    Every business is different — we develop a tailored strategy based on your goals, audience, and industry, ensuring your content supports real growth and engagement.

    Services Include:

    • Goal setting & tracking

    • Brand identity development

    • Audience profile building

    • Full-scope strategy creation

    LEARN MORE

  • SOCIAL MEDIA MANAGEMENT

    From content creation to scheduling and engagement, Maplewood Marketing handles the day‑to‑day so you can focus on running your business.

    Services Include:

    • Content planning & creation

    • Facebook & Instagram management

    • Profile optimization

    • Community engagement

    • Analytics & reporting

    LEARN MORE

  • PAID SOCIAL ADVERTISING

    Reach more customers with targeted paid campaigns. We manage everything from ad creation to optimization, helping you maximize your budget and drive measurable results.

    Services Include:

    • Facebook Ads

    • Instagram Ads

    • YouTube Ads

    • Analytics & reporting

    LEARN MORE

PLATFORM-SPECIFIC STRATEGIES

Different platforms serve different purposes — and we help you choose the ones that fit your goals.

  • Facebook remains one of the most important marketing tools for small businesses because it’s still the largest social platform in the world, with more than 3 billion monthly active users and the strongest reach among local audiences. For retail shops, that means more eyes on new products and promotions. For lodging businesses, it means a powerful place to showcase experiences, collect reviews, and drive direct bookings. And for service‑based businesses, Facebook’s community‑driven environment helps build trust, answer questions, and stay top‑of‑mind with the people most likely to hire you. With its massive user base, robust targeting options, and built‑in tools for events, messaging, and advertising, Facebook continues to be a cornerstone of digital visibility—especially for small businesses that rely on local engagement and word‑of‑mouth.

    Let Maplewood Marketing help with:

    • Profile optimization

    • Content creation & management

    • Targeted ad placements

    • Boosting Posts & Events

    • Driving engagement & website traffic

    • Full social channel management

  • Instagram continues to be one of the most influential platforms for visual storytelling, making it especially powerful for small businesses in retail, lodging, and service industries. With its strong focus on photos, short‑form video, and authentic behind‑the‑scenes content, Instagram helps businesses showcase their personality and build real connection with their audience. Retail shops can highlight new arrivals and seasonal collections, lodging businesses can bring their spaces and experiences to life, and service providers can demonstrate their expertise in a way that feels approachable and human. Because Instagram is where people go to discover new brands—not just follow them—it’s an essential platform for increasing visibility, driving engagement, and turning casual scrollers into loyal customers.

    We can help with:

    • Establish & optimize profile

    • Content creation & management

    • Targeted ad placements

    • Grow your following

    • Engage followers with content that gains attention

    • Full social channel management

  • YouTube has become the most widely used social platform in the U.S., with 84% of adults watching content there — making it a powerful opportunity for small businesses to get in front of customers where they’re already spending time. For retail shops, YouTube is a natural place to showcase products, behind‑the‑scenes stories, and seasonal highlights. Lodging businesses can use video to bring their experience to life with room tours, property walk‑throughs, and local attractions. And for service‑based businesses, YouTube builds trust by letting potential customers see your expertise in action. With its massive reach, strong search visibility, and long‑lasting content, YouTube is one of the most effective ways for small businesses to increase awareness, drive traffic, and connect with people who are actively looking for what they offer.

    Here’s how we can help:

    • Profile creation and optimization

    • Content creation & management

    • Video production & voice over

    • Targeted ad placement

GROW YOUR PRESENCE

“Do something today that your future self will be thankful for.”

- Sean Patrick Flannery